Imagine that you’re trying to train a monkey to juggle flaming torches while standing on a pedestal in a public park. If you can achieve such an impressive spectacle, you’ve got a moneymaking act on your hands. [Recognize] that there are two pieces to becoming successful at this endeavor: training the monkey and building the pedestal. One piece of the puzzle presents a possibly intractable obstacle in the way of success. And the other is building the pedestal. People have been building pedestals since ancient Greece and probably before. Over two-plus millennia, pedestals have been thoroughly figured out. You can buy one at a furniture store or a hardware store, or turn a milk crate upside down. The bottleneck, the hard thing, is training a monkey to juggle flaming torches. The point of this mental model is to remind you that there is no point building the pedestal if you… Read more →