Yes, those are World Books and Reader’s Digest Condensed Books. No, this is not an archaeological dig. It’s a furniture store we visited over the weekend. When I was growing up, our family, like many American families at that time, had a set of World Book encyclopedias, so I knew they existed but I haven’t actually seen one in decades. Reader’s Digest Condensed Books are a relic from a time when many Americans still liked to think of themselves as the kind of people who read books but didn’t want to actually read a whole, entire book. Reader’s Digest stripped out all the boring passages about clouds and such that people don’t read and compressed four or five books into the size of one. Today, of course, no one reads books at all, with or without the cloud passages, so Reader’s Digest Condensed Books have joined World Book encyclopedias in… Read more →
EppsNet Archive: Furniture
Customer Undertone at the Furniture Store
If we spend enough money on home decorations, maybe we’ll finally have a chance to be happy . . . Read more →
Meeting Ron Artest
My kid and a few of his high school friends are on their way to see Ron Artest at Living Spaces in Irvine. He’s doing a meet and greet from 3:00 to 5:00. What kind of advertising is that? Those kids don’t have money to buy furniture. Read more →