The ‘Why’ Technique

16 Feb 2014 /

The usual purpose of ‘why’ is to elicit information. One wants to be comforted with some explanation which one can accept and be satisfied with. The lateral use of why is quite opposite. The intention is to create discomfort with any explanation. By refusing to be comforted with an explanation one tries to look at things in a different way and so increases the possibility of restructuring a pattern.

— Edward de Bono, Lateral Thinking

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